Is Pepsi Okay?

We’ve heard it before: you order a Coke in a restaurant and the server asks “Is Pepsi okay?” Pepsi is more than okay. So we decided to own this moment during Super Bowl LBIII in a campaign that reveled in the brand’s second-choice status. Okay?

Cannes - Creative Strategy, Challenger Brand - Shortlist

We teased the campaign with some short spots featuring our celebrity talent.

The cooler-than-ice Quinn Gravier captured stills for Social and OOH designs to be featured in Atlanta, The home of Coke.